Josh Hart’s Sweet Partnership With Mike & Ikes Amidst Passionate NYK Fans

Here’s a revamped article for you! New York Knicks player Josh Hart has found sweet success with candy company Mike & Ikes after satisfying his sugar cravings during an NBA Playoff game earlier this year. Following the team’s victory in Game 2, Hart indulged in some of the fruity treats and it caught the attention of the brand who quickly reached out to him for a partnership. The Knicks guard shared on social media that he has “big things coming” with Mike & Ikes after revealing his lifelong love affair with the candy. Known as an energetic force both on and off the court, Hart’s secret weapon is chowing down on candy before each game, pairing a box of Mikes & Ike with a bag of popcorn to keep him going for 48 minutes of non-stop basketball action. This unexpected partnership seems like a perfect match given Hart’s infectious sense of humor and childlike enthusiasm that has earned him the nickname “New York’s Energizer Bunny.” Aside from his love affair with candy, Hart is also known for entertaining Knicks fans during games by belting out tunes on the sidelines or munching loudly while speaking into a post-game microphone. With the Knicks making an impressive start to their playoff run this year, Mike & Ikes may have hit the jackpot with this partnership as Hart’s veteran presence and lighthearted humor make him stand out among his peers in the league. And for those wondering about how passionate New York fans are during games these days? Just ask any Philly 76ers fan who had to contend with a sea of Knicks supporters at their home arena last week!